Lola has ceased publication.
Thanks to all our wonderful advertisers
for seven fun-filled years of art talk. July 29, 2003
The experts agree, Lola's a great catch:
Strategy Magazine says:
"Lola caters directly to the uber-hip, a young, urban dwelling set of high-income earners who make trends instead of watching Friends."
NOW magazine's Best of Toronto 2002 voted Lola:
"Most valuable art mag... Finally, some competition for Toronto Life!"
Toronto Star wrote:
"This issue features some of the magazine's ever-growing roster of brand-name writers such as long-time Globe and Mail art critic John Bentley Mays."
Be Part of The
Phenomenon
That is Lola:
Lola was runner-up Magazine of the Year at the 2001 & 2002 National Magazine Awards
Lola won a Silver National Magazine Award for Gerald Hannon's remarkable profile on Philip Monk
Lola has been
profiled in
The Toronto Star,
Globe and Mail,
CBC's Metro Morning,
Book TV, BRAVO,
CIUT and more!
Requirements For Ad Copy
Space Sizes: Full page -
7.75" x 7.75" (bleeds trim to: 8.5" x 8.5")
Half page -
3.75" x 7.75" (vertical or horizontal)
Quarter page -
3.75" x 3.75"
Business Card -
3.5" x 1.75" (horizontal only)
Mechanical Requirements: Platform: Macintosh
Software: Quark Xpress (v.4.04), Adobe Photoshop (v.5.5), Adobe Illustrator (v.9)
Internet: (preferred) Stuffit/DropStuff
Please contact: sally@lolamagazine.com
On Disk:
CD-Rom or Zip 100 mb
Fonts:
Please use Postscript fonts such as Adobe type fonts. Include both screen and printer fonts. We reserve the right to replace a given typeface with type from a related type family or substitute a font if missing or corrupted. You must supply all fonts contained in logos and EPS's.
Image Files:
Must be in lineart and/or grayscale TIFF or EPS format.
Please supply all placed images and logos.
Proofs:
A laser proof or pdf file must accompany any ads submitted on disk.
Quark Xpress Files:
Please use collect for output to assemble all files for transport to ensure all files accompany the ad. Do not use the extension Pasteboard XT. Include fonts used in logos and eps's.
Adobe Illustrator:
Include all the placed images. Please convert fonts to outlines whenever possible. Fonts not converted to outlines must be provided with file.
Adobe Photoshop:
All scans should be 100% reproduction size. The resolution should be 200 to 300 dpi. Files should be saved as TIFF or EPS format.
2003 Rates
The Lola Reader:
Smart, Savvy,
Independent, Young,
Hip, Active
They're the trend-makers, the ones everyone watches to see what's coming next.
They're the tipping point.
They're the almost impossible to reach corner of
the most influential market.
And we have them. In droves.
Since its inception in 1997, Lola's loyal readership has exploded from 3,200 to over 27,000!
Quick Facts:
2.3 readers per copy
79% urban readership
76% of Lola readers have a background in the arts
Lola readers visit public galleries on avg. 3.9 x per month
Lola readers visit private galleries on avg. 2.4 x per month
Lola readers dine out on avg. 6.7 x per month
Lola readers go to see live music on avg. 2.1 x per month